Blog Archives

What do Apple, Twitter and Facebook all have in common?


appletwitterfacebook                    linkedin

IBM is doing some interesting things to blur the line between consumer and business computing and the pace they are moving at has accelerated like a Mad Max roadster on nitro.  In the past year they have joined forces with Twitter, Facebook, and most notably, Apple.  The partnerships all bring together complimentary products and services. The venture with Apple, in particular, is worth paying attention to. Apple has virtually no formal enterprise solutions, yet they still dominate the business world with mobile devices. IBM on the other hand, has MobileFirst, their set of mobile solutions for business.  Meanwhile, IBM  has no mobile or desktop hardware and OS, so it must rely on other vendors to provide that foundation. Combining the solutions from Apple and IBM makes for a compelling case against against Microsoft and Google. The one partnership that seems to be missing is LinkedIn.

Add to these partnerships with consumer-focused companies, IBM is doing some consumer focus of its own. They have just released IBM Verse, a new online email application intended to compete with the likes of Hotmail and Gmail, at least to get consumer adoption, with the intentions that it will become the first choice for business too.  While Verse is in the early stages, a steady stream of features are being added on a weekly or monthly basis.
All of these signs lead me to believe that after all these years of analysts and business partners urging and pleading, IBM finally recognizes that it needs to win the consumer first in order to win the business.
They have stepped up their marketing efforts at the same time, which is a treat for business partners.  Who knew that for several years now IBM has posted the largest revenue of  cloud services? (even over Amazon Web Services)
Yes, they still have work to do in marketing their web services.  Often I give demonstrations of IBM Connections Cloud, an ecosystem of software services comparable to Microsoft Office 365 and Google Apps for Work, and I always get several people in the group asking “Why are they keeping this a secret?”

One final step IBM is taking is in making their solutions more attractive to small business, not just enterprise-scale organizations. Their solutions make a powerful case for businesses of all sizes now. I think the next year is going to be game-changing for IBM.  The surveys from 3 years ago are actually proving out.  IBM is proving why it was named one of the Four Horsemen of technology companies.

IBM partners with Twitter
IBM partners with Facebook
IBM expands partnership with Apple

Advertisements

Quiet, but not Idle. Latest news from The Notes Guy in Seattle.


I’ve been quiet lately on my website, but I haven’t been idle. I just wrapped up another semester of higher education. I’m doing a bit better this time around. I didn’t fully appreciate how tuff the University of Florida was until now. I’m sure the the keg parties had something to do with it too.  Also working on a special assignment to redesign a website.  I think you’ll like what I’m putting together.

I am working with a new client here in the Seattle area. It’s nice working with a non-profit organization that makes a real difference in the world.
I gave two presentations on social media and it’s impact on recent world events.  Several more possible engagements in the next few months too.
I joined FourSquare. If you’re there, be sure to friend me. You can also follow me on Twitter: http://twitter.com/davehabz

If you follow IdeaJam, you might have noticed my numerous posts there as well. Be sure to go check them out and vote for them. This month’s posts include:

1. Lotus Forgot Series: Make MTBF an integral part of the server software (was in the Sandbox)

2. Lotus Forgot Series: Bring back the Diff tool (from R4) that compared two documents selected in a view

3. During server configuration, let me name the group added to template ACLs instead of assuming it is LocalDomainAdmins

4. Add a button for Access Control to the database properties dialog

5. Give the option to pull system templates from another server when configuring a new server in the domain.

6. Lotus Forgot Series: Add basic development functionality back into the Notes client.

7. Do not require being logged into Sametime to use screen capture tool

For a complete list of ideas, visit IdeaJam

 

%d bloggers like this: