I was going to slideshare.net to post a presentation of my own when I happened upon this presentation about storytelling and social media. It was appealing from the very first slide. Having just finished a college level, 5 credit-hour course on digital storytelling, I have a new perspective on this topic.
Storytelling is an important part of getting people to hear your message. Whether you sell Lotus software to the people in the business world, give presentations at Lotusphere, write a blog, or just have a linkedin profile, understanding this topic will have a huge impact on getting the results you seek.
There are actually two things to note about this presentation.
1. The style and structure of the slides. Visually appealing, Very few words, yet it yields a powerful message.
2. The content of the presentation. The message it contains.
As you sit through hours of sessions at Lotusphere and view their presentations, ask yourself how their presentations could be enhanced by incorporating the style of this presentation and the storytelling techniques it describes.